We specialize in SEO and SEM, however, on our blog we often discuss topics related to general issues of online marketing. All company’s activities on the Internet should be consistent. You should not forget about the importance of social media, marketing campaigns or video marketing.
Recently, Google made an announcement concerning Topics API which is supposed to replace Cookies. While marketers generally applaud Google’s suggestions regarding users’ privacy, they also continue to point out the shortcomings of the solution, meaning mainly the number of subjects in the initial draft of Topics API.
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The world is developing at a rapid pace, every day we come across news and discoveries from various industries. The situation is no different when it comes to marketing, where specialists from around the world compete with each other to invent new solutions, attract customers, and increase their engagement. To do it, they frequently benefit from augmented reality in marketing, which has allowed them to revolutionize the market and communication in certain sectors.
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Does your conversion rate decrease due to competitive prices? Are you wondering how to manage your company to accentuate its strong points and elements that make it stand out from the crowd? If you answered “yes” to any of these questions, a Unique Selling Proposition (USP) is something you need!
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Would you like to expand your communication with customers? If so, you don’t need to invest thousands in paid campaigns. Real Time Marketing is a communication method that allows you to achieve spectacular results without significant costs. What is RTM and what to keep in mind when doing it?
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Nowadays, the popularity of the video game market and board games is growing at an alarmingly fast rate. How can your business benefit from that? E-commerce gamification is an answer to this question! How does it work and how to do it properly? Keep reading!
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SMO – what is it and how to incorporate social media optimization activities into your marketing strategy? Optimization isn’t about following rigid standards that don’t accept uniqueness and creativity. In today’s entry, we’ll show you how to effectively boost your social media performance and website traffic.
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If you run an online business, you’ve certainly heard how important it is to have social media profiles. With their help, you can build an engaged group of recipients. But how to create such a community in a way that supports SEO and your company?
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When discussing companies and products, we frequently encounter the word “branding”. It sounds extremely proud and business owners present it equally loftily. So what does the popular “branding” actually mean and how to combine branding and SEO? Keep reading!
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Influencer marketing is currently one of the most popular topics in the field. But do you know what it actually is and how to benefit from this strategy in your activities? Today, we’re going to share a few important tips and pieces of information.
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The entire community of entrepreneurs is moving from offline to online reality. Developing a company website is the first and at the same time the most important element of a quality marketing strategy. What affects the costs of web development in 2021 and how to get ready for this task if you want to cooperate with a marketing agency or a freelance developer? Let’s delve into the subject!
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SEO Specialist
