Author: Karolina

Are you considering performance-based SEO? Many companies which are just starting their cooperation with SEO agencies and aim at increasing the visibility in organic search results are wondering which settlement method is the most beneficial. Although your common sense may suggest you that pay-for-performance SEO should be the most lucrative option as you’re supposed to pay only when there are actual, visible results, the reality may turn out to be slightly different. Why? Keep reading!

Many people wonder if it’s worth paying for website audits since there are many free audit and reporting tools within their reach. Not to mention free scripts, that can check the condition of one’s website in terms of SEO. Some of these tools need only 90 seconds to examine the website, which seems like a great result when taking into account time-efficiency. Especially given the amount of time required by an SEO agency to conduct a detailed audit. Is time really that crucial in this case, though? Is there any difference between free and paid audits?