Screaming Frog

What is Screaming Frog – Definition

Screaming Frog SEO Spider Tool is a crawler with many useful functionalities. Its job is to scan websites so that, later on, it’s easier to analyze its structure and the elements influencing SEO within. The tool helps to detect abnormalities such as incorrect meta tags, duplicated content, and headings, 404 errors, wring redirections, and much more.

Screaming Frog collects data about the site and places it in a sortable table that can be filtered by many different criteria – an interesting fact is that you can choose from over 40 different ones! In a free version the software, commonly known as “frog”, allows analyzing 500 random URLs from one website. The paid version doesn’t have any limitations. It allows, among many others, to scan all subpages within a given website, exporting and integration with external tools – Google Analytics and Google Search Console. The annual fee for using all Screaming Frog functionalities is £149,00 (as of June 2020). The tool is to be downloaded from https://www.screamingfrog.co.uk/seo-spider/

How can you use this crawling tool?

Screaming Frog Crawler is a tool that is an excellent help for those who want to conduct an SEO audit for a website. With its support, you can check how the site structure works and reveal any problems that occur within it. Thanks to the Screaming Frog tool you get clear suggestions on what to improve to best optimize your website for search engines and their users.

Pros of Screaming Frog Tool

The tool is extremely easy to use. It provides the user with a clear, table-based view that’s easy to adjust to users’ own preferences via many filters. The  most important advantages of Screaming Frog are:

• User-friendliness
• Transparent interface
• Useful features like:
• Possibility to generate an XML sitemap
• Detecting invalid links
• Indexing of websites rich in JavaScript
• Much more!