Category: Social Media

Do Social Media Links Help SEO?

Do Social Media Links Help SEO?

One of Google employees stated that social media has no direct impact on website positions, and “social signals” aren’t taken into account by Google. But does it actually mean that social media links are completely useless and don’t support the SEO process? Keep reading to discover what specialists actually think about it.

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5 Best Social Media Monitoring and Analysis Tools

5 Best Social Media Monitoring and Analysis Tools

Social media plays a significant role in the process of building brand recognition and generating traffic. Therefore, regular analysis can be the key to success. What are the best social media monitoring tools available in the market? How can you use them and what results to expect?

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Social Media and SEO. Does Your Brand’s Social Media Presence Impact Your SEO Strategy?

Social Media and SEO. Does Your Brand’s Social Media Presence Impact Your SEO Strategy?

The relationship between social media and SEO has been contested for many years, with the main argument being that social media doesn’t directly affect your SEO. However, it does influence ranking factors like traffic, meaning social media presence can indirectly impact your SEO strategy. If you’re intrigued to find out how social media impacts SEO, you’ll be compelled to read on and learn more

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Facebook Ads: the Most Common Advertising Mistakes

Facebook Ads: the Most Common Advertising Mistakes

Organic Google traffic is incredibly valuable as it supports conversion generation. However, it’s not the sole source of website visits. If you want to achieve the finest possible results, try out different solutions and platforms to promote your brand or activity. Facebook is one of the possible options.

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Can Instagram Activity Support Your Company’s SEO?

Can Instagram Activity Support Your Company’s SEO?

Instagram is a red-hot social media marketing platform for businesses across the globe. Using Instagram as one of your social media strategy tools can help boost your overall search engine optimisation. For now, Google doesn’t use social media as a ranking factor, but social media activity does have an indirect effect on your rankings. Read on to learn more about how the Instagram activity supports your company’s SEO.

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Senior SEO Specialist - Paulina

Paulina

Senior SEO Specialist

My optimizations led to a160% increase in organic traffic for our client's online store. In just 3 months!
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