Author: Ania

How to Increase the Visibility of a Practice, Clinic or Laboratory? SEO for the Medical Industry

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| Author: Ania
How to Increase the Visibility of a Practice, Clinic or Laboratory? SEO for the Medical Industry

Everyone looking for a specialist practice probably wants to access content leading to the finest doctors. However, physicians find it hard to reach potential patients not only because of probable technical limitations but also because of the advertising law. But do the restrictions related to medical advertisements include SEO for the medical industry? Should you take these regulations seriously? In today’s entry, we’ll address all the queries!

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Dofollow and Nofollow Links – How and When to Apply Them?

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| Author: Ania | Comments (1)
Dofollow and Nofollow Links – How and When to Apply Them?

Every person who has ever dealt with SEO will tell you that it’s not only about on-site activities. The process comprises a lot of off-site actions and the ability to obtain external links to the site is its main part. The most common categorization of links speaks about dofollow and nofollow ones. But how to apply them to improve your website’s positions?

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User Generated Content – What Is It and How to Use It to Your Benefit?

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| Author: Ania
User Generated Content – What Is It and How to Use It to Your Benefit?

Everyone who has ever been involved in doing SEO knows that content is king – after all, the position of your website in the search results depends largely on the things you publish. However, content, meaning all kinds of texts, images, videos or recordings can be created not only by site owners but also by regular users. So can user generated content affect SEO or even brand image of your company? Let’s find out!

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What to Do When Google Displays Your Website on Wrong Keywords?

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| Author: Ania
What to Do When Google Displays Your Website on Wrong Keywords?

In SEO, finding appropriate keywords for a given website can be quite a challenge. This respect may also be problematic for Google which often, despite your expectations, displays your website on wrong keywords or some surprising phrases. So how to prevent such a situation and what to do if it happens to your site? Keep reading!

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Why Literal Translation of Keywords Is Not a Good Idea?

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| Author: Ania
Why Literal Translation of Keywords Is Not a Good Idea?

Translation machines often turn out to be false friends of those who do SEO internationally. Language can be really problematic when it comes to selecting right keywords and we don’t mean simply orthography or spelling. How to escape the pitfalls and make the process of keyword translation pleasant? Keep reading!

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