Category: Content Marketing

You create top-notch content for your brand but still don’t get the expected results? So maybe you’re doing something wrong… Creating content is not enough to achieve great success and expand your audience, you still need to distribute it properly. How to plan the right content distribution strategy and which channels can you choose from? In this article, I will answer all your questions about content distribution. Let’s dive right in!

Content marketing is, with no doubt, one of the most effective online marketing strategies that you can introduce for your brand. No wonder that currently, practically every company concentrates its marketing activities on creating high-quality content aimed at reaching its target audience. However, without great useful tools, content marketing would be impossible or, at least, less effective and far more challenging. That’s why for this article I gather my absolutely favorite content marketing tools that I use when running content marketing campaigns. Check them out!

Blogging can be highly beneficial if you do it right. One of its results may be increased website visibility on Google. But what does actually quality blogging mean? What to pay attention to and how to check whether your blog really influences SEO?

People say that the only constant in life is change – and the rule certainly applies to the blogging world! Each year we observe different trends that rule in the blogosphere. We asked 25 SEO experts about the hot must-haves when it comes to blogging in 2021. Dive in!

Blog posts, newsletters, podcasts – sharing knowledge for free is cool and every marketer, copywriter, or brand manager will tell you that. And what if you wouldn’t have to provide others with this high-quality content completely for free? What are the possible methods to make your content marketing more effective?

Content marketing is one of the most frequently introduced strategies in online marketing by brands from all over the world and there is completely nothing strange about it. With well-planned and engaging content, you can establish trust with your audience, generate leads, improve conversion rate as well as boost web traffic, and build authority. Learn more!

For a decade, content marketing was hardly a recognized marketing practice and basically, not many people paid attention to it, not to mention creating content strategies for brands. Today, however, it looks completely different – apart from social media, SEO, PPC or email marketing, content marketing is one of the most effective strategies for reaching and engaging potential customers and increasing brand awareness.
In this article, you will discover the strategies to connect with your target group. What’s more, I will indicate the types of content marketing and current trends! Let’s explore!

Have you been running a company blog for a long time, but with no great success? Still don’t have a thousand visitors to your blog despite the promotion in various social media channels? That’s a sign that you may be doing something wrong or not promoting your blog enough! It’s time to fix that! In today’s article, I will present 7 best blog promotion strategies – thanks to them you will increase web traffic, improve brand awareness among the target audience, and contribute to conversion rate. Let’s explore!