Category: Ads

Don’t Miss Out on Google Ads New Features!

Don’t Miss Out on Google Ads New Features!

Change from Adwords to Google Ads has never been a mere rebranding move – apart from the facelift, lots of brand new features were introduced this year by Google. The story continues, as we saw substantial updates being released over the last couple of months. Here we’ll discuss the most important ones.

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How Google Ads Investment Pays Off

How Google Ads Investment Pays Off

Are you considering allocating some of your marketing budget funds to Google Ads? Perhaps you heard this and that, and you see some potential there, but you are still having second thoughts – ‘are Ads going to work for my business’? Keep reading this entry – here we’ll highlight the most important benefits of running Google Ads campaigns.

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Google Ads Image Specification

Google Ads Image Specification

Looking for essential information about Google Ads image ads? In this post, you’ll find the most important info. We will discuss the basic technicalities, such as image sizes, content policy compliance and factors crucially impacting your campaign’s marketing efficiency.

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Google Merchant Center Product Feed Specification

Google Merchant Center Product Feed Specification

Regardless of whether you are launching your first Google Merchant Center promotional campaign, or whether you’ve got several already running, a properly implemented product feed is a must. This point is found challenging by many, especially in the first stage, often requiring an actual developer skill set or being able to implement dedicated plugins / modules in the site source.

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What Are Google Ads?

What Are Google Ads?

Here we’ll explain what Google AdWords are, show their display possibilities, discuss their features and business applications. Also, we’ll present AdWords technical terms and describe the most popular types of campaigns.

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Head of SEO & SEM - Matt

Matt

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